The Brightside is a social media campaign started by a few classmates and myself. It seeks to help college students romanticize their seemingly mundane lives and encourage them to always look on the Brightside! I was able to work as a designer, creating posters, social media posts, merchandise, and the visual brand.
Business Cards
Packaging
Tote Bag
Smiley Stickers
The BrightSide Shirt
Smiley Sweatshirt
"You're Doing Great" Poster Mockup
"You're Doing Great" Poster Design
"One Day at a Time" Poster Design
"One Day at a Time" Poster Mockup
"Look on the BrightSide" Poster Mockup
"Look on the BrightSide" Poster Design
Brand Guide
